Unlocking The Buyer's Mind: Get the tools and insights you need to optimize your marketing and maximize your sales
Welcome to Unlocking the Buyer's Mind podcast, where I explore the fascinating world of marketing!
As a marketing strategist and champion for small business owners, I'm here to share valuable insights that will help you attract your ideal prospects, convert them into loyal customers, and ultimately earn brand advocacy.
Join me on a journey where we uncover your buyers' and prospects' hidden thoughts and feelings and equip you with the necessary tools to enhance your marketing and boost your sales. Each episode is jam-packed with valuable information that will help you win the hearts and minds of your prospects.
Podcasting since 2023 • 16 episodes
Unlocking The Buyer's Mind: Get the tools and insights you need to optimize your marketing and maximize your sales
Latest Episodes
Smart UX, Smart Business: Don Hill's Guide to Customer-Centric Strategies
Welcome to another episode of "Unlocking the Buyer's Mind!" In this episode, I sit down with Don Hill, a seasoned UX expert, who shares his invaluable insights into the world of user experience. This is a must-listen for small business owners a...
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Season 2
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Episode 6
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28:00
Your Black Friday Sales Blueprint: 🛒 Unlock Your Sales Strategy by Answering These Questions ☃️
Get ahead of your competitors with a strategic plan for your Black Friday sales. In this episode of "Unlocking the Buyer's Mind," host Marcia Hylton takes you beyond the chaos of Black Friday sales and unveils the transformative po...
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Season 2
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Episode 5
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13:54
The Holiday Revenue Boost and Customer Checkout Best Practices 🛒
This episode of "Unlocking the Buyer's Mind" explores the pivotal moment of the online shopping experience: the checkout process. As the holiday season approaches, discover strategies to optimize your checkout, reduce cart abandonment, ...
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Season 2
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Episode 4
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8:09
Crafting Words That Drive Action And Inspire Trust — with guest Jessica Johns-Pool ✍️
In Season 2, Episode 3 of "Unlocking the Buyer's Mind," we delve deep into the art of crafting compelling copy with our guest expert, Jessica Johns-Pool. With a rich history of supporting Fortune 500 giants and small businesses, Jessica brings ...
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Season 2
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Episode 3
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42:27
Holiday Marketing Power-Up: Must-Have Marketing Tools for a Holiday Win 🪫
As the holiday season sets in, businesses are often caught in the crosshairs of planning, executing, and hoping for the best. But in this season two episode, we're going beyond hope. Tune in as Marcia Hylton chats about opportunities to...
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Season 2
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Episode 2
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7:11
